Greek silversmith Sotirios Voulgaris arrived in Rome in 1881 and set up his own shop there in 1884, calling it Bulgari, an Italianization of his last name (in the brand's logo, it's styled BVLGARI, using the classical Latin alphabet in a nod to ancient Roman culture). In 1905, he opened the company’s flagship boutique on Rome’s Via dei Condotti. Since then, Bulgari has looked to Rome as a source of reference for its fanciful and decidedly romantic designs for necklaces, bracelets, earrings and other accessories.
Although the iconic jewelry house found success with its silverwork and Art Deco designs, popular through the 1920s, Bulgari’s signature style — bold, often using yellow gold embellished with big colorful gemstones — began to emerge when Sotirios’s sons inherited the business, in 1932.
The brand truly hit its stride in the dolce vita era of the 1950s and ’60s, when the founder’s grandsons Paolo, Gianni and Nicola Bulgari decisively departed from demure traditional styles to develop the house’s exuberant multi-gem looks, attracting celebrity collectors like Elizabeth Taylor.
In the 1940s, Bulgari debuted perhaps its most famous design, the Serpenti bracelet watch. The piece’s snakelike coils were made possible by the tubogas jewelry technique, which links a flexible series of thin horizontal bands. Both the sleek, modern tubogas construction and the sinuous snake motif continue to be synonymous with the Bulgari brand.
On 1stDibs, the collection of vintage Bulgari jewelry includes rings, pendant necklaces, watches and other accessories.
$10,502
BULGARI B.Zero1 necklace
By Bulgari
Located in PARIS, FR
BVLGARI B.Zero1 necklace in 18k rose gold and diamonds. Retail price: €15,000. Condition: excellent condition. Chain length: 38 - 41.5 - 45 cm. Pendant height: 1.5 cm. Diamond weig...
Diamond, 18k Gold, Rose Gold
BULGARI B.Zero1 Necklace in 18K Rose Gold with Diamonds, Circa 2020
By Bulgari
Located in PARIS, FR
BVLGARI B.Zero1 necklace in 18k rose gold and diamonds. Retail price: €15,000. Condition: excellent condition. Chain length: 38 - 41.5 - 45 cm. Pendant height: 1.5 cm. Diamond weig...
Diamond, 18k Gold, Rose Gold
Bvlgari B.zero1 18K Rose Gold Pavé Diamond Pendant Necklace
By Bulgari
Located in Guangzhou, CN
An iconic monument to Italian design and architectural audacity, this authentic Bvlgari B.zero1 pendant necklace is a true statement of modern luxury.
BVLGARI 18k Rose Gold B.zero1 Pendant Necklace
By Bulgari
Located in Guangzhou, CN
BVLGARI B.zero1 pendant necklace, an iconic design inspired by the architecture of Rome's Colosseum. Product Highlights Design: Part of the signature B.zero1 collection, this penda...
18k Gold
BVLGARI Rose Gold B.zero1 Necklace
By Bulgari
Located in New York, NY
BVLGARI Rose Gold B.zero1 Necklace PRIMARY DETAILS SKU: Z155952 Listing Title: BVLGARI Rose Gold B.zero1 Necklace Condition Description: Created in 1999 to celebrate the Millenium...
Rose Gold
BULGARI B.Zero1 Large Ring, 18K Rose Gold, 2.52ct Diamonds
By Bulgari
Located in PARIS, FR
BVLGARI B.Zero1 large ring in 18k rose gold and diamonds. Original price: €25,000. Condition: excellent condition. Size: 53. Diamond weight: 2.52 carats. Total weight: 10.02 g. Width...
Diamond, 18k Gold, Rose Gold
BVLGARI Bulgari B.zero1 Diamond Pendant 18K Rose Gold Necklace
By Bulgari
Located in New York, NY
An iconic Bulgari B.zero1 diamond pendant necklace finely crafted in 18 karat rose gold, set with pavé set brilliant-cut diamonds. Inspired by the enduring form of Rome’s Colosseum,...
Diamond, 18k Gold, Rose Gold
Bulgari B.zero1 Pendant Necklace in 18K Rose Gold
By Bulgari
Located in Chevy Chase, MD
Drawing its inspiration from the most renowned amphitheater of the world, the Colosseum, B.zero1 is a groundbreaking statement of Bvlgari’s creative vision and a true icon of Italian...
18k Gold, Rose Gold
BVLGARI Rose Gold Diamond Diva's Dream Pendant
By Bulgari
Located in New York, NY
BVLGARI Rose Gold Diamond Diva's Dream Pendant PRIMARY DETAILS SKU: 156280 Listing Title: BVLGARI Rose Gold Diamond Diva's Dream Pendant Condition Description: Born on Rome's Via Co...
Rose Gold
Bvlgari Double-Sided Disc 18K Rose Gold MOP & Diamonds Necklace
Located in Guangzhou, CN
Bvlgari reversible disc necklace in 18K rose gold with black and white mother of pearl and diamonds. Comes with original box. Purchased in 2023. Original retail price: over 37,000 RM...
Rose Gold
Bvlgari Divas’ Dream 18ct Rose Gold Mother-of-Pearl Bracelet 3.93g
By Bulgari
Located in SYDNEY, NSW
This elegant Bvlgari Divas’ Dream bracelet is crafted in 18ct rose gold and features a delicate mother-of-pearl motif, exemplifying the brand’s signature blend of Italian luxury and timeless design. Weighing 3.93 grams, the bracelet offers refined elegance and everyday wearability, making it a standout addition to any jewellery collection. Metal: 18ct Rose Gold Carat: N/A Colour: N/A Clarity: N/A Cut: N/A Weight: 3.93 grams Engravings/Markings: N/A Size/Measurement: 17-19cm in length Current Condition: Excellent - Consistent with age and use. Accompanied by: This Bvlgari Divas Dream Necklace...
Pearl, 18k Gold, Rose Gold
Bvlgari 18ct White Gold Divas’ Dream Necklace 0.45ct 5.41g
By Bulgari
Located in SYDNEY, NSW
An authentic Bvlgari Divas’ Dream 18ct white gold necklace, crafted in lustrous 18ct white gold and set with round brilliant cut diamonds totalling approximately 0.45 carats. This el...
Diamond, 18k Gold, White Gold
Bvlgari 18ct White Gold Bvlgari Bvlgari Diamond Necklace 0.07ct
By Bulgari
Located in SYDNEY, NSW
A timeless Bvlgari Bvlgari necklace crafted in 18ct white gold, featuring the iconic double logo design accented with a round brilliant cut diamond. Elegant and sophisticated, this d...
Diamond, 18k Gold, White Gold
Tiffany & Co. 18ct Rose Gold Elsa Peretti Diamonds by the Yard Bracelet 0.07ct
By Tiffany & Co.
Located in SYDNEY, NSW
This elegant Tiffany & Co. Diamonds by the Yard® bracelet by Elsa Peretti is crafted in luxurious 18ct rose gold and features a delicate bezel-set round brilliant cut diamond wit...
Diamond, 18k Gold, Rose Gold
Bvlgari 18ct White, Rose & Yellow Gold B.Zero1 4 Band Ring 14g
By Bulgari
Located in SYDNEY, NSW
A bold and iconic Bvlgari B.Zero1 four-band ring crafted in a striking combination of 18ct white gold, rose gold, and yellow gold, inspired by the architectural curves of Rome’s Colo...
18k Gold, White Gold, Rose Gold, Yellow Gold
18ct White Gold Diamond Necklace 10.28ct 19.7g
Located in SYDNEY, NSW
A timeless diamond necklace crafted in 18ct white gold, featuring an elegant line of round brilliant cut diamonds that create a sophisticated and refined design. Beautifully crafted ...
Diamond, 18k Gold, White Gold
Jewelry historian Vanessa Cron combed 1stDibs and selected some dazzling pieces with timeless appeal.
From Elizabeth Taylor to Zendaya, the Serpenti has been the accessory of choice for generations of it girls.
