The Moschino story begins in the early 1980s, when Franco Moschino (1950–94), a freelance magazine illustrator and Gianni Versace collaborator, founded a label in Italy whose ethos was all about having fun.
Moschino initially pursued a degree in painting at Milan's Brera Academy of Fine Arts during the late 1960s, turning to freelance illustration to help pay his way through school. He found inspiration in Pop art, Dadaism and bold graphics. During the 1970s, he began to work for Gianni Versace’s now-legendary house as a sketcher and freelanced as a clothing designer with other fashion labels. In 1983, encouraged by Versace, he launched his own extravagant and excessive couture collection.
Moschino's expertly tailored, vibrant designs for casual wear and more, each adorned with loud, playful details, spoofed the chic high fashion of the day, and Franco's close relationship with fine art — as well as his eye for innovation — welcomed comparisons to Elsa Schiaparelli over the years. The label’s work essentially mocked the industry even as its hand fed Moschino, with the founder emblazoning shirts with slogans such as “Good taste doesn’t exist” or embroidering jackets with the phrase “Waist of money,” while the theatrical shows were positioned with an undercurrent of critique.
Today, the Metropolitan Museum of Art holds two vintage Moschino handbags in its collection: one shaped like a milk carton and the other an iron.
“Under all the surface witticisms, [Moschino] had a serious knack for running class pieces through a wringer of irony or Surrealism,” observed Vogue. “Chanel-isms were his favorite trope, though he also poked fun at Jean Paul Gaultier’s lingerie dressing and put out pasta bags in a parody of the Prada accessories craze.”
Accessories, jeans and the first men’s collection were presented at the Regal Palace in Milan in 1985, with his Moschino Jeans womenswear collection following in 1986. Then Moschino released Moschino for Women, its first fragrance, the next year in Europe.
In 1988, long before brands had considered the concept of a spin-off, Moschino bowed its cheeky diffusion line for men and women, Moschino Cheap and Chic, during the shows in Milan. The label thrived, adding its first stores in Italy and campaigning for eco-friendly fur. Its retrospective-slash-fashion show “X Years of Kaos” in the early 1990s benefited a children’s AIDS organization.
After Moschino’s untimely death at the age of 44 from AIDS complications, Rossella Jardini, his longtime friend and colleague, took the reins. She carried the torch for nearly 20 years, adding eyewear, watches and jewelry. American designer Jeremy Scott was named creative director in 2013.
Scott, who grew up on a farm and once unveiled a collection of evening dresses charred with burn marks, imbues all his work with a message of inclusion, be it his Fast Food collection in 2014 (hot dog dress included) or Moschino Barbie.
“I don’t care if the critics don’t like me,” Scott told Vogue. “I want to be the people’s designer, like Diana was the people’s princess.”
Find vintage Moschino clothing on 1stDibs.
Iconic Moschino Logo Letter Belt
By Moschino
Located in Scottsdale, AZ
Moschino Letter Logo belt! “MOSCHINO” letters cast in brilliant gold metal. “M” and “O” are bolted down, the rest of the letters slide along the belt. Soft black italian leather belt...
Moschino Suede Ruffled Gloves
By Moschino
Located in New York, NY
Moschino dramatic black and red suede ruffled gloves. The black suede body of the glove top stitched in red, belted at the wrist and ruffled in tomato red suede. Labeled Moschino ,...
Moschino Vintage 1990s Blue Unisex Sunglasses NWOT with Dust Cover
By Moschino
Located in Capri, IT
Moschino vintage Blue sunglasses NWOT Still with dust saying Out of sight out of mind
1980s Leather and Steel Iconic Belt by Franco Moschino
By Moschino, Franco Moschino
Located in Aci Castello, IT
This iconic 1980s belt by Franco Moschino is a definitive statement piece that captures the playful, rebellious spirit of the Italian designer's early years. Crafted from premium smooth black leather, the belt serves as a sophisticated foundation for its bold industrial hardware. The design features substantial steel elements that exemplify Moschino's signature "tongue-in-chic" aesthetic, blending high-fashion quality with an edgy, avant-garde sensibility. Often produced in collaboration with Redwall during this period, these vintage belts are renowned for their heavy-duty construction and architectural metalwork that challenges traditional luxury conventions. The strap is finished with a durable, lustrous surface that has aged beautifully, while the steel buckle and accents provide a cool, modern contrast to the deep leather tones. As a product of the era when Franco Moschino was actively redefining the runway with satire and pop-culture references, this accessory is more than just a functional item; it is a collectible piece of fashion history. The interior typically features authentic branding and "Made in Italy" stamps, testifying to the superior craftsmanship behind its irreverent style. This belt remains a highly sought-after find for collectors of vintage 80s couture...
Vintage MOSCHINO Jewelled Tortoiseshell Sunglasses
By Moschino
Located in Kingersheim, Alsace
Vintage MOSCHINO Jewelled Tortoiseshell Sunglasses Measurements: Height: 1.97 inches (5 cm) Horizontal Width: 5.75 inches (14.6 cm) Temples:...
Iconic 1990's Moschino Skinny Red 'Moschino' Gold Letter leather Waist Belt
By Moschino, Franco Moschino
Located in Sheffield, GB
Super iconic, Vintage 1990's Moschino waist belt with 'MOSCHINO' gold tone, moveable metal lettering on a skinny red leather belt. MADE IN ITALY ! Features: 'MOSCHINO' Lettering / S...
1980s Vintage Luxury is Relative Blue and Gold Silk Italian Foulard by Moschino
By Moschino Cheap and Chic, Moschino
Located in Aci Castello, IT
1980s Vintage Luxury is Relative Blue and Gold Silk Italian Foulard by Moschino An amazing blue silk foulard designed by Moschino in the Eighties, Moschino it's an iconic representat...
AW19 Moschino GAYBOY COTTON BLACK HAT ADJUSTABLE PLAYBOY BASEBALL CAP
By Jeremy Scott, Moschino
Located in Los Angeles, CA
*Deadstock Rare Cool Item* MOSCHINO COUTURE Gayboy Playboy Bunny Cotton Black Adjustable Baseball Cap Aw19 Collection by Jeremy Scott Limited and Hard to Find SUPER RARE...
Iconic 90's Moschino Spell out Gold Letter Leather Waist Belt in Black & Gold
By Moschino
Located in Sheffield, GB
Superb, Classic Vintage 1990's Moschino 'MOSCHINO' iconic gold tone letter belt. Complete with dust bag and original labels. Features: 'MOSCHINO' Lettering / Made in Italy / 100% Le...
Vintage MOSCHINO Bobby Hair Pin Novelty Sunglasses
By Moschino
Located in Kingersheim, Alsace
Vintage MOSCHINO Bobby Hair Pin Novelty Sunglasses Measurements: Height: 1.81 inches (4.6 cm) Horizontal Width: 5.31 inches (13.5 cm) Temples: 5.3...
1990's Vintage Moschino 'Ciao Ciao Ciao' Letter Black & Gold Leather Waist Belt
By Moschino, Franco Moschino
Located in Sheffield, GB
Charming Vintage 1990's Moschino 'Ciao Ciao Ciao' gold letter leather belt. A fun play on the classic 'MOSCHINO' letter belt with an Italian twist. MADE IN ITALY ! Features: 'CIAO C...
$195Sale Price|20% Off
Moschino Vintage Women's Glitter Loafer Shoes, Italy, 21st Century
By Moschino
Located in Capri, IT
Moschino Glitter Loafer Shoes
$139Sale Price|20% Off
Moschino 1990s Vintage Unisex Sunglasses Frame in Excellent Condition
Vintage Moschino belt classic Redwall black
By Moschino
Located in 10707, DE
Classic Moschino belt black with gold hardware size 44 real leather made in italy good condition
$191Sale Price|35% Off
SS15 Moschino Couture Jeremy Scott Barbie Black Pink Logo Flat Ballet Shoes 38.5
By Moschino, Jeremy Scott
Located in Los Angeles, CA
SS15 Moschino Couture Jeremy Scott Barbie Black Pink Logo Flat Ballet Shoes 38.5 Additional Information: Material: Leather Color: Black/Baby Pink/White Pattern: All Over Barbie Moschino Logo Style: Ballet Flats Size: 38.5 EU / US 3.8 100% Authentic!!! Condition: Brand new in the original box Black, Pink and white leather Moschino round-toe barbie flats with logo print throughout and block heels. Includes box and dust bag. Crafted with calfskin leather in black, pink and white. All over logo Moschino print in the barbie font :) Heel aprox. 0.0625 Please note that the soles might have minor signs on them or price tag sticky notes...
$195Sale Price|50% Off
Moschino Couture Jeremy Scott Shiny Black Leather Belt with Gold Lettering Logo
By Jeremy Scott, Moschino
Located in Los Angeles, CA
Moschino Couture Jeremy Scott Shiny Black Leather Belt with Gold Lettering Logo Additional Information: Material: Leather Color: Gold/Black Pattern: Logo Style: Casual Size: 44 100%...
$197Sale Price|50% Off
AW23 MOSCHINO Couture Jeremy Scott Brown Round Teddy Bear Bucket Hat Viscose
By Moschino, Jeremy Scott
Located in Los Angeles, CA
Super rare! Moschino Couture Teddy Bear Bucket Hat AW23 collection by Jeremy Scott 100% Authentic!!! MSRP: $410 Size: M Condition: New with tags Color: Brown Pattern: Teddy ...
$412Sale Price|25% Off
1990s Moschino Forever Black Suede Rhinestone 90s Vintage Logo Statement Belt
By Moschino
Located in San Diego, CA
Awesome 1990s "MOSCHINO FOREVER" rhinestone encrusted black suede leather belt! Features hundreds of tiny rhinestones on the back of the belt. Nickel silver hardware. Really adds a l...
Moschino Black Calfskin with Gilded Gold "Heart" Buckle Adjustable Belt
By Moschino
Located in New York, NY
Moschino whimsical black calfskin leather belt is accented with a gilded gold "Heart" buckle engraved with Moschino's signature name logo. This wonderful leather belt is adju...
SS15 Moschino Couture Jeremy Scott Barbie Black Pink Logo Flat Ballet Shoes 37.5
By Moschino, Jeremy Scott
Located in Los Angeles, CA
SS15 Moschino Couture Jeremy Scott Barbie Black Pink Logo Flat Ballet Shoes 37.5 Additional Information: Material: Leather Color: Black/Baby Pink/White Pattern: All Over Barbie Moschino Logo Style: Ballet Flats Size: 37.5 EU / US 7.5 100% Authentic!!! Condition: Brand new in the original box Black, Pink and white leather Moschino round-toe barbie flats with logo print throughout and block heels. Includes box and dust bag. Crafted with calfskin leather in black, pink and white. All over logo Moschino print in the barbie font :) Heel aprox. 0.0625 Please note that the soles might have minor signs on them or price tag sticky notes...
AW23 Moschino Couture Jeremy Scott Gold Sewing W/ Pins And Thimbles Charms Belt
By Jeremy Scott, Moschino
Located in Los Angeles, CA
*SUPER RARE ITEM* MOSCHINO COUTURE Gold Sewing W/ Pins And Thimbles Charms Dress Belt AW23 collection by Jeremy Scott Limited and Hard to Find - completely SOLD OUT! 100% A...
Moschino Tortoise Shell with Interior & Exterior Name-Plate Arms
By Moschino
Located in New York, NY
Moschino wonderfully detailed tortoise shell sunglass are engraved with the signature name-plate on both the exterior as well as the interior of both arms. The arms are also detailed...
SS16 Moschino Couture x Jeremy Scott Super Mario Mushroom Canvas Espadrilles
By Jeremy Scott, Moschino
Located in Los Angeles, CA
SS16 Moschino Couture x Jeremy Scott Super Mario Mushroom Canvas Espadrilles Additional Information: Material: Canvas Color: Brown/Red/Black/White Patter...
SS16 Moschino Couture Jeremy Scott Super Mario Banana Bunch Espadrilles US 7
By Jeremy Scott, Moschino
Located in Los Angeles, CA
SS16 Moschino Couture Jeremy Scott Super Mario Banana Bunch Espadrilles US 7 Additional Information: Material: Canvas Color: Brown/Yellow Pattern: Super M...
$195Sale Price|50% Off
SS17 Moschino Couture Jeremy Scott Black Leather Belt with Silver Lettering Logo
By Moschino, Jeremy Scott
Located in Los Angeles, CA
SS17 Moschino Couture Jeremy Scott Black Leather Belt with Silver Lettering Logo Additional Information: Material: Leather Color: Silver/Black Pattern: Logo Style: Casual 100% Authe...
$139Sale Price|20% Off
Vintage silk tie with playing cards by Moschino
By Moschino
Located in Milano, IT
If you are a fan of playing cards and tokens, this tie is the one for you. Designed by Moschino, it is eccentric and unique. Decorated with cards and token on a red sparkling backgro...
New Vintage Moschino By Persol M32 Frame Medium Round Gold Sunglasses
By Moschino
Located in Baleares, Baleares
New Vintage Moschino medium size round frame. Spotless blue lenses. Made in Italy. Produced and design in 1990's. This item may show minor sign of wear due to storage.
$197Sale Price|50% Off
AW23 MOSCHINO Couture Jeremy Scott Brown Teddy Bear Baseball Cap 100% Viscose
By Jeremy Scott, Moschino
Located in Los Angeles, CA
Super rare! Moschino Couture Teddy Bear Baseball Cap AW23 collection by Jeremy Scott 100% Authentic!!! MSRP: $410 Condition: New with tags Color: Brown Pattern: Teddy Bear ...
New Vintage Moschino MM3018 Oval Black Matte 1990 Sunglasses
By Moschino
Located in Baleares, Baleares
New Vintage Moschino small oval black matte frame with G15 Grey lenses. Made in Italy. Produced and design in 1990's. New, never worn or displayed.
SS15 Moschino Couture Jeremy Scott Barbie Black Pink Logo Flat Ballet Shoes 35
By Moschino, Jeremy Scott
Located in Los Angeles, CA
SS15 Moschino Couture Jeremy Scott Barbie Black Pink Logo Flat Ballet Shoes 35 Additional Information: Material: Leather Color: Black/Baby Pink/White Pattern: All Over Barbie Moschino Logo Style: Ballet Flats Size: 35 EU / US 5 100% Authentic!!! Condition: Brand new in the original box Black, Pink and white leather Moschino round-toe barbie flats with logo print throughout and block heels. Includes box and dust bag. Crafted with calfskin leather in black, pink and white. All over logo Moschino print in the barbie font :) Heel aprox. 0.0625 Please note that the soles might have minor signs on them or price tag sticky notes...
$488Sale Price|20% Off
Vintage MOSCHINO by PERSOL Tortoiseshell Acetate Brown Sunglasses
By Moschino
Located in San Francisco, CA
Vintage MOSCHINO by PERSOL sunglasses comes in a brown tortoiseshell acetate featuring a comb arm design and tinted lenses. Made in Italy.Very Good Pre-Owned Condition. Marked: M...
New Vintage Moschino By Persol M16 " Lontano Dagli Occhi " Gold Sunglasses
By Moschino
Located in Baleares, Baleares
New Vintage Moschino medium size round frame The left temple read " Lontano dagli occhi, " : Far from the eye. The right temple read " Lontano del cuore ! " : Far from the heart ...
New Vintage Moschino M252 By Persol Black Frame Sunglasses 1990's Made in Italy
By Moschino
Located in Baleares, Baleares
New Vintage Moschino oversized Black frame with spotless Medium brown lenses. Produced and design in 1990's. This item could show minor wear on the frame due to storage. Made in I...
Moschino 1990s Black Leather Belt
By Moschino
Located in Scottsdale, AZ
Elevate your wardrobe with the Moschino 1990s Black Leather Coin Embellished Belt – a timeless and versatile accessory that effortlessly merges vintage charm with contemporary style. This black leather belt features eye-catching coin embellishments throughout, adding a touch of distinctive flair to your ensemble. The subtle 'MOSCHINO' logo at the back further enhances the belt's authenticity and understated elegance. Crafted with meticulous attention to detail, this piece is a true testament to Moschino's iconic design aesthetic. Pairing seamlessly with anything in your closet, this belt is a wardrobe essential that you can't go wrong with. Whether you're dressing up for a night out or adding a chic accent to your everyday look, the Moschino 1990s Black Leather Coin Embellished Belt effortlessly blends versatility and style. Style this with some Versace jeans, a pair of Gucci kitten heels...
1990s Moschino Navy Leather Gloves
By Moschino
Located in Scottsdale, AZ
1990s Navy Leather Moschino Gloves. Fully lined with tan knit wool. Blue jewel heart buttons on the cuffs. Marked a size 7 label inside the glove Made in ...
Vintage Moschino M252 By Persol Blond Oversized Sunglasses, 1990
By Moschino
Located in Baleares, Baleares
New Vintage Moschino oversized honey stripped frame with spotless brown lenses. Made in Italy. Produced and design in 1990's. This item could sh...
Moschino Animals Wool Shawl
By Moschino
Located in West Hollywood, CA
Moschino wool and silk mix shawl in multicolor. The center is based on the word Animals in several colors and patterns plus in the middle it's written Moschino loves. The piece is framed by a gold vintage...
$236Sale Price|20% Off
SS16 Moschino Couture Jeremy Scott Super Mario Banana Bunch Espadrilles US 10
By Jeremy Scott, Moschino
Located in Los Angeles, CA
SS16 Moschino Couture Jeremy Scott Super Mario Banana Bunch Espadrilles US 10 Additional Information: Material: Canvas Color: Brown/Yellow Pattern: Super Mario Banana Style: Espadri...
Vintage MOSCHINO "Questa Cintura Costa 150000 Pounds" Fun Novelty Belt
By Moschino
Located in Kingersheim, Alsace
Vintage MOSCHINO "Questa Cintura Costa 150000 Pounds" Fun Novelty Belt Measurements: Will fit waists: 79 cms( first hole) to 85 cms (last hole) Overall Length: 93 cms Height: 5 cms ...